The Soap Opera Graveyard
When it comes to Soap Operas I grew up watching them with my grandmother and my mother. I still watch “Days of Our Lives” to this day. It is on my DVR waiting for me when I get home. Yesterday we let you know that “All My Children” and “One Life to Live” were on the road to cancellation. That got me thinking what other Soap Operas have been canceled.
The ratings for daytime soaps have been declining across the board over the past decade. According to AdAge.com, an average of 6.5 million tuned in to watch daytime soaps during the 1991-1992 TV season. By the 2009-2010 season, that average dropped to 1.3 million.
CBS shut down “Guiding Light” in 2009 and “As the World Turns” in 2010. And NBC dropped “Passions” in 2008.
There are only FOUR remaining daytime soaps on major networks: CBS’ “The Young & the Restless” and “The Bold and the Beautiful,” NBC’s “Days of Our Lives” and ABC’s “General Hospital”. That’s down from 12 in 1990, and 19 in 1969.
Factors contributing to the Death of the Soap Opera may be: The rise of cable, the Internet and melodramatic reality TV and the decline in unemployed housewives.
So is your favorite Soap Opera still on TV or have you lost yours?