Skechers Being Fined $40 Million for Shape-Up Shoes
So why would the Federal Trade Commision sue Skechers for that much money? Well according to Skechers, the shape-up shoes were supposed to tone your rear-end and help people lose weight which it did not.
According to CNN:
Skechers agreed to pay a hefty $40 million fine to settle charges the California-based company deceived consumers by making “unfounded claims that Shape-ups would help people lose weight, and strengthen and tone their buttocks, legs and abdominal muscles.”
I’ll be honest with you, I actually went and looked at these shoes. I even tried a pair on but I just couldn’t force myself to pay $100+ for a pair of shoes. Even magic shoes.