A lot of people we saddened by the announcement of Toys R Us closing their doors forever.   This coming after we lost Hastings and so many other great businesses going under.

However, the light at the end of the tunnel could be a childhood favorite could be coming back.

KB Toys is coming back and it is highly possible that it will make its way into Amarillo.

KB Toys went bankrupt in 2009.   A company called Strategic Marks, bought the KB Toys trademark in 2016.  They have been talking about reviving the store.  Now that Toys R Us is going out of business, they have the perfect opportunity.

Amarillo's KB Toys was located in Westgate Mall and as a kid that was one of the stops you just had to make when you went to the mall.  I remember they always had that battery operated dog in the front of the store, that walked them yipped for a minute then kept walking.  It seemed it was always there, and never got adopted.

Strategic Marks is planning on opening up pop up KB Toy stores.  The plan is to have them up and running by Black Friday.

The permanent stores will come at a later date.

As some of you know, our company Strategic Marks, LLC has acquired KB-Toys about a year ago. During that period, we had been working on several models to resurrect the "Great American Toy Store" and to make sure the stores can compete with Toys R Us, other brick and mortar stores as well as on-line retail. Well, with the demise of Toys R Us, this week, we have now accelerated our business plan and hope to have our stores up and running before Christmas. We're in discussions with many of the toy manufactures, as we try to find out the best way to support them and the 20% loss of the US toy market due to the Toys R Us liquidation. We believe we will have the infrastructure in-place and [hopefully] save the toy industry. If you are a toy manufacturer or distributor, or ex KB Toys associate, please feel free to call us at: 949-424-1664 or email us at: info@kbtoysstore.com. We hope to help the industry and at the same time resurrect the amazing KB Toys name!

It would be great to see KB Toys in Westgate Mall again.



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